Generate 5x more candidates with Facebook Lead Form

Get ready to unlock a new way of generating more quality and quantity candidates.

In this article

Tactics to improve your job campaigns. Straight to your inbox.

Sign up for Talent Attraction Weekly

Why you should use Facebook Lead Form:

  • With Facebook Lead form, candidates no longer have to fill in all the information that is required for most vacancy pages. 
  • Candidates are already logged into their Facebook accounts, so most information is pre-filled. 
  • You are able to attract candidates that wouldn’t respond to your own vacancy page. 
  • You are able to create custom questions for more quality candidates or a simple form for quantity candidates. 
  • Multi-usage: for recruitment, information, subscription, and or for more information about your company


  • Get the candidates via the Facebook page
  • Quick apply page
  • New functionality
  • Blue-collar market 
  • You can ask the right questions
  • Find leads that matter
  • Reduce drop-offs
  • Integrate with your CRM


  • No connection with your ATS by default
  • Passive candidates that need a quick and secure follow-up

New opportunity for getting more candidates into the recruitment funnel

Lead Form tips & tricks 

  • Show the value of working at your company in the ads and why they should share their data with your business.
  • Keep your questions simple.
  • Ask as few questions as possible.
  • Ask relevant questions.
  • Reflect your Employer Brand in your ads.
  • Combine it with an Employer Brand campaign to get more candidates
  • Reply fast to your incoming candidates.
  • Don’t miss any incoming candidates by setting your notifications in your Facebook page manager.

Bi-Weekly tactics to improve your job campaigns. Straight to your inbox.

Sign up for our Recruitment Marketing  newsletter.

Interested to learn more about our Talent Attraction Technology?

Take these 8 steps to build a talent-centric recruiting funnel!

Talent Attraction Checklist
Get the free Talent Attraction Checklist

The free PDF will take you through the 8 steps you need to take to build a candidate-centric recruitment funnel. Get more quality candidates in less time!

Your checklist is on the way. Please check your email inbox!