Programmatic advertising means buying and selling ads automatically. Programmatic job advertising works the same way: Automatically buy and sell job ads, on a Pay-Per-Click (PPC) model.
Wonderkind’s Talent Attraction Technology is an AI-driven Programmatic Recruiting solution that allows you to create super-efficient job ads on Google, Social media, and job boards – fully automated.
Boost your Employer Brand by reaching more talents with campaigns that turn you into the employer everyone wants to work for. Create multi-touchpoint marketing campaigns that smoothly complement your recruitment media mix. Through our Reach Boost, you’ll become visible amongst active and passive talent!
Drive more candidate traffic to your jobs, through ads that understand how, when, and where you can reach the right candidate. Re-engage with talents who didn’t apply and attract the right candidates with a higher ROI.
Drive more conversions on your job pages by showing ads to the candidates who are most likely to apply. Get detailed insights into what works and what doesn’t. Our technology integrates seamlessly with your recruiting infrastructure.
Use our pricing calculator to estimate the potential costs of your job advertising campaign on Google, Facebook, and job boards. Want an even better estimate? Request a demo and talk to our specialist about your options.
Create campaigns in minutes and reach talent all over the internet, whenever and wherever they’re active.
Are you recruiting for open positions? Or do you want to serve your clients better? Request a demo and our Talent Attraction Specialists will walk you through your options.
The channels we offer for your campaigns are: Instagram, Facebook, Facebook Messenger, Facebook Audience Network, Google Search and Google Display.
Each platform contributes to a different part in the candidate journey and together we can reach 97% of the internet.
Data is the foundation of our organisation and technology. Besides testing the performance of different ads within a channel, we also compare channels and targeting.
Based on the data we collect, campaigns are optimised so that you get the best results possible.
Every candidate that has shown interest through the Lead Boost page, will be shown in your dashboard. Go to the campaign you want to see the results of; click in the bottom right corner on “Options” and then “View leads” and you will find an overview of all the information available per lead. When you are making use of the additional questions, click the name of the candidate and a pop-up will appear with their answers.
Want to know more about following up on your leads? Go to this article that will help you.
Yes, you can! We would love to use your videos in your campaigns if they fit the social media requirements.
When you would like to make use of video, please send the video to your Customer Success Manager since it is not (yet) possible to upload your video yourself.
Want to know more about following up on your leads?Go to this article that will help you
In the last three years we have activated over 10.000 campaigns through our Wonderkind technology and we have collected a lot of data from those campaigns. With every campaign our technology has gotten smarter and smarter.
By running your campaign through the Wonderkind technology, you are able to make use of our technology and run the best campaigns possible.
Another advantage of using the Wonderkind technology is that you are able to easily create a campaign for several channels with the same tone of voice and thereby create a better synergy on all channels.
Based on results and success windows from previous campaigns, we have decided to keep the standard runtime around four weeks. This ensures the best performance.
You can discuss with your Customer Success Manager or Account Executive for a deviated run time.
Based on data we have defined a preset of characteristics used to identify your target audience. This is a distinct combination of targeting settings (a profile) based on data from previous campaigns our technology ran and online behaviour, interests, job functions, education and employers.
The statistics of your employer brand campaign will be shown the same way as your job advertising campaign. Since you are not generating leads for your employer brand campaign, you will see the amount of clicks the campaign generates. If you wish to see the full effect of the employer brand campaign, we suggest you check your Google Analytics to view the amount of traffic the campaign has generated to your website.
If you need assistance setting this up, please contact your Customer Success Manager.
Once you have activated a campaign, our Customer Success Team will review your campaign for any inconsistencies.
Next, your campaign is going to be activated automatically by the Wonderkind technology within 24 hours. From there it can take up to a day before you see the first results in your dashboard.
Wonderkind inspires millions of candidates to do the job they love.
Our Talent Attraction Technology helps talent-centric businesses to hire more quality candidates, faster.