The Talent Attraction Blog provides HR Specialists and technology providers with the knowledge they need to thrive in today’s talent-centric market.
It can be hard to gauge the effects and importance of employer branding. That’s because this is an element of your strategy that you can really only see the effects from on a long enough timescale. So what can you do today to improve your branding and messaging? We asked Matt Lozar, Director of Recruitment Marketing at the Haley Marketing Group about his experiences in this field.
Are you having trouble recruiting Gen Z? Trust us when we say everyone is! We’re doing our best to give you tips or help you stand out, but there’s no better way to learn than by asking an expert. That’s why we talked to Matt Lozar, Director of Recruitment Marketing at the Haley Marketing Group, about his experiences recruiting Gen Z!
Right now, RMA’s, job boards, and staffing agencies are facing several issues with their social media ads: they’re getting less clicks and views, and the quality of candidates applying through these ads is decreasing.
Right now, RMA’s, job boards, and staffing agencies are facing trouble with their social media ads: they’re getting less clicks and views, and the quality of candidates applying through these ads is decreasing. This isn’t just a job advertising problem either, but a broader evolution: people expect more from brands and aren’t clicking just any ad. And when the usual channels aren’t working as expected anymore, something needs to change. But what?Â
Gen Z is notoriously hard to reach with traditional recruitment techniques. So, what can we do to attract the new generation for our workforce?
As a job board, trust is your single most valuable resource. We give you 4 tips to win candidates’ trust and find the right person for the right job.
Research is an afterthought for most job campaigns. But with the right approach, it will make your work more focused – and help you stand out to the talent. Here are 10 things you can do to improve your talent research.
Get ready to unlock a new way of generating more quality and quantity candidates.
Inclusivity: it’s a word you’ve probably heard a million times before. In the context of recruiting, it means that candidates come in many shapes and forms, and you should make them all feel welcome.
Landing pages are an essential part of any campaign, and deserve special attention. An effective landing page is equal parts design and visitor psychology.
We’ll be honest: running a recruitment ad campaign isn’t rocket science. Then how is it that so many of these campaigns fail to hit their target?
Bias! It’s a big word, and one that we’ve all heard about. If you’re in recruiting you should be aware that it can influence your decision-making.
In support of our team and the people in Ukraine, here’s what you can do to help.
A sexy and inviting job board isn’t built overnight!
You could argue that job boards had it very easy for a long time: just post your clients’ jobs or find a way to aggregate them on your platform from elsewhere, and the people will come to you. How different things are now!
Reach 5x more qualified candidates with your job ads on Linkedin with our Talent Attraction Technology
Are you ready to reach 100% of the job-seeker market? Please read our article, and learn how adapting to the candidate-driven market can gain you more candidates, clients, and money.
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This new talent-centric market structure means that job boards can’t just sit back and wait for the active candidates to come to them.Â
The difference between active and passive candidates isn’t too hard to guess: active candidates are actively looking for a new job. Passive candidates are those who aren’t looking at all. Knowing this is one thing, but knowing how to target both these groups is a whole other thing.
If you’re on this page, you’re probably wondering how to improve your recruitment funnel.
So you want to shoot a “day in the life” video about your employees! That makes sense: it’s a visual world, and moving images are the new standard across many platforms.
Content: it’s become somewhat of a big word, and everyone needs it. But what is content exactly?
At Wonderkind we ask ourselves these same questions every day – we’ve even made it our business. Which is why we wanted to give you some tips on what to look out for when you want to produce your own content for recruitment. All summed up in 9 quality tips across 3 different areas of content.
Hiring season is just around the corner. We’ve got some expert insights on how you can stay ahead of the curve.
Here are the 8 traits I’ve found that create a positive workplace.
Setting up ads on Facebook can be difficult. We’ve created a step-by-step guide on setting up Facebook recruitment ads to make it easier for you to navigate through Facebook Business Manager.
Sourcing is one of the most time-consuming parts of the recruiting process. With these 7 tips, you can save days of work every month.
Facebook bans discriminating employment ads, joining Wonderkind in empowering candidates to do the job they love, no matter who they are.
The perfect candidates are out there – if you know where to look. Here are 5 approaches to boost recruitment with targeted social ads.
Wonderkind launches a new brand identity with key elements that convey our mission, direction and purpose.
You’re ready to show your job to the world? Let’s create great job ads in 15 minutes or less!
That’s how you can use Elon Musk’s technique in your next job campaign.
Tedious and manual tasks take too much time in your recruitment process? These 7 steps you can automate right now.
Building a “Talent Ecosystem” is a top priority for many HR-leaders. But what does it actually mean?
Linkedin research shows: There are very specific points that your candidates care about, and it’s not your company’s vision.
Google Jobs silently launched a new feature: “Direct Apply”. And it could be a big danger for the business models of job boards and aggregators.
TikTok is going after the job market. Will they succeed? And do you have to test TikTok now?
Recruitment Marketing is the hottest topic in HR right now. But what is Recruitment Marketing really, and what are the merits for your Talent Attraction strategy?
In today’s economy, talents choose who they want to work for. Recruiters can’t play the old game anymore: To stay a relevant employer in the marketplace, they have to become talent-centric. The name of the game: Talent Attraction. From diversity to Work-From-Home, Talent Attraction is set to replace the archaic methods of Talent Acquisition.
Pay-per-Click Advertising (PPC) allows employers to pay for job ads based on how much traffic they get (how many people click on them). Learn more about programmatic recruiting in this article.
Unemployment is at a record low. In response, employers are turning to new, more targeted, advertising channels to source talent. Specifically, to source passive candidates. But, to successfully reach and convert these candidates, we need to make some adjustments to the recruitment process and funnel.
Fair or not, recruiting departments today face the constant pressure to reduce cost per hire. Recruiters and HR are expected to line up the best hires in a short period of time with little to no budget. Breaking down your cost per hire is an important strategic tool to assess the cost effectiveness of your recruiting process. Here’s an overview on how to calculate your cost per hire and how to optimize your recruitment process for a reduced cost-per-hire (CPH).
With more than half of all employers experiencing difficulties in recruitment, finding the right talent is critical for business success. Artificial Intelligence for recruitment is an emerging powerhouse of automation tools, which are able to look for talent in new and data driven ways. AI helps you focus on the right candidates by saving you time and money on repetitive, high-volume tasks, such as candidate targeting, sourcing or screening.
When it comes to recruitment, recruiters and HR professionals are under pressure to get the best talent, and get it fast.
Wonderkind inspires millions of candidates to do the job they love.
Our Talent Attraction Technology helps talent-centric businesses to hire more quality candidates, faster.
